Here are some key guidelines to keep in mind when designing a site:
Look at your website as a continual advertisement. Make your site work like an attractive and eye catching ad. Leverage or coordinate existing branding with the site, such as current logos and colors. It is important that you communicate one look and feel throughout multiple marketing channels.
Your website should be pleasing to the eye and easy to navigate. Users should know where they are on the site at all times. They should be able to find what they are looking for quickly and efficiently.
People should feel the site is fresh and update, it shouldn't feel the site was built 10 years ago. The colors and layout should have a good flow and compliment one another.
A website should make you money; there must be a purpose to the site so users have a call to action. For example, selling product/service or collect/view contact information, after viewing the site the visitor should have a clear path of what to do next.
We are experts in web design and we are happy to work with you to create your perfect site! Your Vision. Your Site.
We have worked with IDS for over 3 years now, getting almost all of their services including my website, their search engine ranking, local listings, mobile websites and now we have just started a Facebook campaign. I have always been very impressed with their results on their claims, their follow up and best of all, their open approach to direct communication. I rely on them to provide me what I need to be successful online and they never fail to meet this goal. They guaranteed two keywords on page one, but got 32 keywords on page one! I have often stopped by their office and I am always greeted with warm hospitality from the staff. They are always happy to walk me through what they have been doing. Andy and the team are friendly, highly experienced and get the work done. - S&G Cleaning Services
IDS has been there to support my business throughout the years. My business requires frequent updates and strong marketing as the day camp approaches and the whole team has worked with me to continue to grow my business. They have a strong knowledge and great consulting skills to help continue to grow my website. I would highly recommend this company to anyone who needs help getting found online, they got over 1,000 of my keywords on page 1 over the various different search engines, which I really didn't think could be done! They went far beyond my expectations -- Barry Wasserman, Eagle River Day Camp
Chocolate Lovers’ Club would like to thank you for all your help! You’re all very knowledgeable of what you do, and are always there to answer any questions we may have. The mobile site you made for us looks wonderful! We couldn’t have picked a better company to help us with everything we needed! -- Chocolate Lover's Club
Dora and her firm (IDS) designed the website for our statewide association (www.njava.org) and I must say that I was extremely impressed with how she and her team were able to take my simple idea and make it look so professional. They were efficient, timely, and most importantly easy to work with for someone that had very little web design experience and couldn't really tell them what I wanted. I would recommend Dora to anyone, big company or small non-profit, who is looking for a great firm to handle your web design needs.I will certainly be going back to her in the future -- Mike Ferguson
