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Fading Away of Banner Ads

June 2013

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There are many ways to make money on internet. Up until 2000 banner adverts were the main form of advertising on the internet & were highly valued as an advertising medium because when it was started, it was a totally new idea of advertisement. Since banner ad is nothing but a special sort of hyper link, it gained popularity.

Banner ads are losing their effectiveness as it's not a new thing anymore & honestly speaking, they tend to be annoying & distract you from the main content on the website. People on internet are treating it as any other traditional regular advertisement & seldom click on them. A large part of banner ads are now being ignored mostly because of these reason.

Banner ads are now being slowly replaced by AdSense (Pay Per click or PPC) as results of AdSense are faster & they can catch the attention of targeted traffic. There are many advantages of AdSense a its comparatively more economical, fast result oriented, target the right audience & hence high static of sale. All these advantages of AdSense combine together to result in downfall of banner ads.

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We have worked with IDS for over 3 years now, getting almost all of their services including my website, their search engine ranking, local listings, mobile websites and now we have just started a Facebook campaign. I have always been very impressed with their results on their claims, their follow up and best of all, their open approach to direct communication. I rely on them to provide me what I need to be successful online and they never fail to meet this goal. They guaranteed two keywords on page one, but got 32 keywords on page one! I have often stopped by their office and I am always greeted with warm hospitality from the staff. They are always happy to walk me through what they have been doing. Andy and the team are friendly, highly experienced and get the work done. - S & G Cleaning Services
IDS has been there to support my business throughout the years. My business requires frequent updates and strong marketing as the day camp approaches and the whole team has worked with me to continue to grow my business. They have a strong knowledge and  great consulting skills to help continue to grow my website. I would highly recommend this company to anyone who needs help getting found online, they got over 1,000 of my keywords on page 1 over the various different search engines, which I really didn't think could be done! They went far beyond my expectations  -- Barry Wasserman, Eagle River Day Camp
Chocolate Lovers’ Club would like to thank you for all your help! You’re all very knowledgeable of what you do, and are always there to answer any questions we may have. The mobile site you made for us looks wonderful! We couldn’t have picked a better company to help us with everything we needed! -- Chocolate Lover's Club
Dora and her firm (IDS) designed the website for our statewide association (www.njava.org) and I must say that I was extremely impressed with how she and her team were able to take my simple idea and make it look so professional. They were efficient, timely, and most importantly easy to work with for someone that had very little web design experience and couldn't really tell them what I wanted. I would recommend Dora to anyone, big company or small non-profit, who is looking for a great firm to handle your web design needs.I will certainly be going back to her in the future -- Mike Ferguson
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